Cuddle Up is a Los Angeles-based brand redefining cashmere for the modern wardrobe. Rooted in a laid-back California sensibility, the brand blends effortless style with cozy sophistication, offering ethically sourced, luxurious cashmere essentials designed for everyday wear. Infused with a nostalgic nod to retro athletics and classic leisurewear, each collection captures the spirit of casual cool with pre-styled, layered looks—some featuring innovative detachable components for added versatility. Cuddle Up is committed to exceptional quality and craftsmanship, delivering timeless silhouettes in soft neutral palettes punctuated by bold pops of color and unexpected pairings.
With every season, the brand introduces a fresh technique—whether through texture, construction, or detail—elevating the classic cashmere experience. The result is a thoughtfully curated wardrobe of luxe staples that move effortlessly from lounge to lifestyle. Cuddle Up isn’t just about comfort—it’s about building a considered, style-forward cashmere uniform that evolves with you.
